The NBA and the Liberal news stations ratings have nothing to do with cable tv.
The NBA fell on their own sword with its Wokeness. Secondly, it is becoming trash basketball with everyone just dribbling the ball around and then jacking up 3's There is a lack of rivalries as there is a lack of competitive balance. They have the highest blowout percentage this year of over 20 points than any other year. The defense is laughable.
The lack of continuity as the players change teams, and the fact that they don't value the regular season as players complain about playing back to back games and still sit out too many even with the new rules. Heck, I can't even figure out the jersey's anymore as they have so many different colors.
There is a dearth of American stars, as most of the top players are not born in the US.
As for the News stations, Fox has ratings that are at its highest in nearly a decade, while CNN and MSNBC are the ones that are seeing their lowest ratings ever. Fox's ratings are better than both of those combined. That is easy to figure out why. Credibility and not being neutral. The numbers are drastically different as MSNBC has dropped 46% and CNN 33% while Fox has gained a 73% share. The Liberal stations have been seeing a decline over the last few years and yet have continued with the same format ad nauseum. You would think Jerry Jones was running both those networks.